The BC Chapter of the American Marketing Association (BCAMA) is proud to present Uncorked: the brand behind the label. Brandever’s Bernie Hadley-Beauregard, the wine industry’s foremost branding expert, will lead a panel discussion about the genius of the brands behind some of Canada’s hottest wine labels.
The panel will consist of proprietors from Blasted Church and Dirty Laundry wineries, and a representative from Spit Decisions wine purchasers. Panelists will be joined by Poplar Grove, Megalomaniac and Organized Crime wineries after the panel discussion for wine tasting and networking.
For more information and event tickets, visit www.bcama.com , or call 604.983.6262.
Date: February 28, 2008
Time: Panel Discussion 7:30pm; Wine Tasting 8:30pm – 9:30pm
Location: Heritage Hall, 15th Avenue and Main Street, Vancouver